25+ Handmade Marketplaces for Artisans to Sell Crafts, Art, Gifts Online


Note: We've updated this article in March 2023!

The world of handmade crafts is filled with talented artists and artisans who create unique and beautiful products.

However, without a platform to sell their creations, it can be difficult for them to reach a wider audience. Luckily, there are many online marketplaces, artisan communities, and directories that cater to the needs of these artists.

In this post, we've curated a list of a few dozen such platforms where artists can showcase and sell their handmade items to a global audience. Whether you're a seasoned seller or just starting out, this list has something for everyone.

This article is part of our series on starting an online marketplace business. If you want a spreadsheet version of this article with additional information, please contact us.

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To make the list easier to browse, we've split it up into 5 sections (click the links below to view a specific section):

For historical purposes we also included a short list of handmade marketplaces and platforms that got shut down or were acquired.

Without further ado, here are the platforms to sell and promote your handmade products on:


The big marketplaces you can sell handmade items on

First, let's consider some of the biggest and most popular marketplaces you can sell your handmade items on. These platforms offer a vast audience of potential customers, with millions of shoppers browsing for unique and one-of-a-kind items. While they may have higher competition, they also have established reputations and resources to help you succeed.


Website: https://www.etsy.com/

Year founded: 2005

Based in: United States

Fees: Etsy charges a listing fee of $0.20 for a four-month listing period, along with a 6.5% transaction fee and a 3% + $0.25 payment processing fee when an item is sold. In addition, there is a 15% Offsite Ads Fee for items sold through Etsy’s ad network.

Etsy is a global marketplace for unique and creative goods, handmade crafts, gifts, and vintage items. The platform offers sellers a range of resources and tools to help them grow their businesses, including marketing and promotion services, analytics and insights, and educational resources.

Amazon Handmade

Website: https://sell.amazon.com/programs/handmade

Year founded: 1994

Based in: United States

Fees: Amazon waives the Professional Selling fee of $39.99 per month for all Handmade-approved merchants and only charges a 15% referral fee when a product is sold.

Amazon Handmade offers a platform for artisans to grow their business and reach millions of customers through the trust and reliability of Amazon's brand. The benefits of Handmade include Fulfillment by Amazon (FBA) to save time and an artisan-only application and audit process to ensure the platform carries genuine handcrafted goods.


Website: https://www.bonanza.com/

Year founded: 2008

Based in: United States

Fees: Bonanza charges a $0.25 transaction fee and a base 3.5% final value fee rate for selling directly on the platform. Opting into their Advertising Program allows sellers to select from final value fee rates of 9%, 13%, 19%, or 30% in addition to the transaction fee, and sales from direct referral links have zero fees.

Bonanza is an online marketplace platform aimed primarily at fashion, collectibles and home decor, but also accepts crafts and art items. The Craft category on Bonanza currently has over 400,000 listings.


Website: https://www.ebay.com/

Year founded: 1995

Based in: United States

Fees: eBay charges two types of selling fees - an insertion fee when creating a listing and a final value fee when the item sells. The amount charged depends on the item's price, format, category, and seller performance.

eBay is an online marketplace that allows individuals to buy and sell a variety of goods, including handmade crafts, art, and artisan supplies.

Facebook Marketplace

Website: https://www.facebook.com/marketplace/

Year founded: 2004

Based in: United States

Fees: Selling on Facebook Marketplace is free.

Facebook Marketplace is a great platform for individuals and entrepreneurs to buy and sell items within their local communities. As a seller, you can create listings for your handmade crafts and reach a large audience of potential buyers in your area.

Ruby Lane

handmade marketplaces multimerch rubylane

Website: https://www.rubylane.com/

Year founded: 1998

Based in: United States

Fees: Ruby Lane charges a 9.9% service fee based on the purchase order total, capped at $250. The minimum monthly maintenance fee for a shop is $25, but can be waived if at least 15 items are added during the month.

Ruby Lane is a curated marketplace for antiques, art, vintage collectibles, and jewelry. Merchants are pre-screened by an in-house team of art and antiques professionals and must meet certain requirements to be eligible for selling on the platform.


If you're an artisan looking for a more unique and niche audience, there are plenty of alternative marketplaces that cater to specific interests and local communities. These platforms provide a great opportunity to connect with like-minded customers and showcase your craft in a more specialized setting.

Artful Home

Website: https://www.artfulhome.com/

Year founded: 1985

Based in: United States

Fees: The platform takes a 50% commission on every sale.

Artful Home is an online marketplace that offers a juried collection of fine art, craft, and design pieces. The collection features over 36,000 pieces, mostly created by North American artists who ship directly from their studios.



Website: https://www.artpal.com/

Based in: Puerto Rico

Fees: ArtPal is free. There are no membership fees and no commission.

ArtPal is an online platform that allows artists to sell a wide range of products, including including paintings, photography, sculptures, jewelry, and crafts.

Crafter's Market UK

Website: https://crafters.market/

Year founded: 2021

Based in: United Kingdom

Fees: The platform offers a free plan that comes with a 5% selling fee and a Plus plan costing £5.00 per month that waives the selling fee. Payment processing fee of 1.4% + 20p per sale applies to both plans.

Crafter's Market UK is a handmade marketplace created with the aim of forming a supportive community of like-minded crafters. The platform offers a risk-free opportunity for crafters to sell their handmade products with no upfront costs.


Website: https://www.creoate.com/

Year founded: 2020

Based in: United Kingdom

Fees: Creoate charges a commission of 20% for first orders with a new buyer and 15% for reorders, excluding VAT.

Creoate is a wholesale marketplace for independent businesses that want to sell locally made and handmade products directly to retailers worldwide.


Website: https://felt.co.nz/

Based in: New Zealand

Fees: Listing on Felt costs 50 cents per item, and there’s a 5% commission fee per sale.

Felt is an online marketplace in New Zealand for locally made products and gifts directly from the maker, including jewelry, art, toys, homewares, and more.


Website: https://folksy.com/

Year founded: 2008

Based in: United Kingdom

Fees: Folksy charges 15p + VAT per item for each listing, and a commission fee of 6% + VAT on the selling price of all items, as well as transaction fees charged by the payment processors. Listings on Folksy last for 120 days, and there is an option to upgrade to a Folksy Plus account for unlimited listings at a cost of £7.50 a month or £75 a year.

Folksy is a British online marketplace for handmade goods that provides designers, artists, and makers with a friendly place to sell their work. The site is the largest UK platform for craft and handmade items and is not curated, so everyone selling crafts is welcome.


Website: https://goimagine.com/

Year founded: 2020

Based in: United States

Fees: goimagine offers three seller plans for different needs, ranging from $2.50 to $10.00 per month, with varying product listings and transaction fees. Additional payment processing fees apply at 2.9% + .30 cents.

goimagine is a handmade marketplace that donates 100% of its profits to children's charities. The concept allows small businesses to run their online stores as usual, and buyers to shop for what they love, while profits go to charity.

Handmade in Britain

Website: https://www.handmadeinbritain.co.uk/

Year founded: 2007

Based in: United Kingdom

Fees: Not publicly available

Handmade in Britain is a brand that supports and promotes design and craft practitioners in the UK through fairs, events, and pop-ups. The company also offers merchants an online marketplace where they can sell their designs and unique products.

IndieMe Marketplace

Website: https://www.indieme.com/

Year founded: 1997

Based in: United States

Fees: The platform offers several subscription plans for sellers that can be paid monthly, quarterly, or annually, as well as a $20 application fee.

IndieMe is a wholesale marketplace platform allowing retailers to source over 250,000 handcrafted products like ceramics, jewelry, glass, and more from verified American and Canadian wholesale artists.


Website: https://www.luulla.com/

Year founded: 2011

Based in: Malaysia

Fees: Luulla offers three seller subscription tiers at $15, $29 and $49 per month, as well as charges a 10% transaction fee.

Luulla is an online marketplace connecting buyers with creative individuals selling handmade products such as jewelry, accessories, clothing, home decor, vintage items, and others.

Made By Hand Online

Website: https://madebyhandonline.com/

Year founded: 2010

Based in: United Kingdom

Fees: The platform charges a 22% commission on sales, and requires a subscription at £120 per year for 3 years (can be paid once in full or monthly).

Made by Hand Online is a curated contemporary craft marketplace and a directory of British makers. The platform represents a community of about 130 selected makers from around the UK and showcases jewelers, ceramic artists, printmakers, textile artists, and more.


Website: https://madeit.com.au/

Year founded: 2015

Based in: Australia

Fees: Subscriptions start at $6 per month, there are no listing and selling fees.

Madeit is an Australian marketplace for local handmade gifts, housewares art and fashion. The platform features Australia's most creative art, design & crafting talent.

Not On The High Street

Website: https://www.notonthehighstreet.com/

Year founded: 2006

Based in: United Kingdom

Fees: The platform charges a one-off joining fee of £199+VAT and a 25%+VAT commission on all sales.

Not On The High Street is a curated marketplace of unique gifts and crafts from over 5000 artisans and small businesses in the United Kingdom.


Website: https://www.storenvy.com/

Year founded: 2010

Based in: United States

Fees: Storenvy charges a 15% commission on sales made through the marketplace.

Storenvy is a marketplace for unique products sold by over 11,500 emerging and indie brands and small businesses.


Personalized and on-demand printing marketplaces

If you're an artist or designer looking to sell your work without the hassle of manufacturing and shipping products, personalized and on-demand printing marketplaces may be the perfect solution for you. These platforms offer a range of products that can be customized with your designs, and handle everything from printing and production to shipping and customer service.


handmade marketplaces multimerch cafepress

Website: https://www.cafepress.com/

Year founded: 1999

Based in: United States

Fees: CafePress charges merchants a setup fee and offers two different subscription plans.

CafePress is an on-demand printing marketplace for custom clothing, stickers, posters, and other merchandize. It allows third party designers and merchants to create their own stores and offer designs and items for sale.


Website: https://www.redbubble.com/

Year founded: 2006

Based in: Australia

Fees: Redbubble defines the base price of products which includes the platform’s service fee, and allows merchants to define their own margins.

Redbubble is an online marketplace that connects over 700,000 independent artists and designers worldwide with millions of fans, and offers on-demand merchandise like t-shirts, phone cases, tote bags, and others.


Website: https://society6.com/

Year founded: 2009

Based in: United States

Fees: The platform defines the base price for the products and allows artists to define their markup on top of the base price.

Society6 is a merchandise marketplace platform for independent artists to showcase their unique designs on a range of products including wall art, home decor, apparel, and accessories.


handmade marketplaces multimerch spoonflower

Website: https://www.spoonflower.com/

Year founded: 2008

Based in: United States

Fees: The platform pays sellers a base commission of 10% of the full retail price of the product sold through the platform.

Spoonflower is an on-demand marketplace platform that offers custom-made fabric, wallpaper, and home decor products printed with unique designs created by independent artists and crafters from around the world.


Website: https://www.threadless.com/

Year founded: 2000

Based in: United States

Fees: Artists on Threadless earn the difference between the purchase price of the product and the base cost plus a 5% processing fee.

Threadless is a global artist community and a marketplace for print-on-demand products like apparel, accessories, and home decor.


Website: https://www.zazzle.com/

Year founded: 1999

Based in: United States

Fees: Zazzle offers a royalty program for creators selling on the marketplace, with sellers being able to set their own royalty rates, generally between 5% to 99%.

Zazzle is an online marketplace that allows designers and customers to create their own merchandise products using independent manufacturers.


More artisan platforms, directories, showcases, galleries

Finally, there are many other artisan websites out there that can help creators sell their handmade products. These include directories, showcases, galleries, and other online platforms that can help artists and crafters connect with potential customers and grow their businesses. Whether you're looking for new opportunities to sell your work, or simply want to explore the many different corners of the handmade community, these artisan websites are worth checking out:

  • Absolute Arts (+WWAR) is a marketplace for emerging, contemporary artists who offer original artwork for sale.
  • Aftcra is an online marketplace platform of American handmade products such as jewelry, decorative arts, and handicrafts.
  • Art in the Heart is an online marketplace for handcrafted gifts and art based in the United Kingdom.
  • Arts Thread is a digital community platform for emerging artists that allows designers to showcase their portfolios and take part in competitions and events.
  • The Association of Illustrators is a United Kingdom-based trade association and community that provides contract and business support to illustrators, champions illustrators' rights, and runs competitions and events.
  • The British Craft House is a curated platform for British markers, artists, and artisans.
  • The Contemporary Glass Society is an association of artists, collectors, students, organizations, galleries, manufacturers, and enthusiasts of glass art.
  • Craft is Art is a United States-based marketplace for handmade crafts, fine art, supplies and vintage.
  • Craft Village UK is a community and a directory of United Kingdom's local craft sellers.
  • The Crafts Council is the national development agency for contemporary craft in the United Kingdom.
  • Craftsy (formerly Bluprint) is a learning community for artisans that offers courses created by world-class experts.
  • Crafty Fox Market is a community of United Kingdom's best independent designers and makers.
  • Crafty Supermarket is an indie craft show in Cincinnati, Ohio, that features American crafters, artists, and makers.
  • Cratejoy is a marketplace platform for subscription boxes that includes such categories as artisan and handmade items, arts, crafts, and luxury products.
  • eBid is an online auction website and a marketplace that has a category of crafts and handmade items.
  • Eclectic Artisans is a curated online gallery showcasing handcrafted contemporary jewelry created by artisans worldwide.
  • eCrater is an online marketplace that has over 200,000 items in the Crafts category, as well as thousands of listings in categories such as Art, Collectibles, Glass & Pottery.
  • Ello is a social networking service and community showcasing art, photography, fashion and web culture.
  • The Future Kept is a curated collection of consciously crafted, responsibly and ethically sourced homeware products from United Kingdom's local makers and artisans.
  • The Handmade Artists Shop is an online marketplace for handmade goods.
  • iCraftGifts is an online marketplace for handmade gifts, arts & crafts, handmade jewelry and home decor.
  • Indie Cart is a marketplace platforms for environmentally friendly, handcrafted goods.
  • I Made It! Market is community of Pittsburgh's makers that provides handmade artist highlights, pop-up shops, and events.
  • madelocal.app is an online marketplace for United Kingdom's handcrafted and handmade product sellers.
  • Online Ceramics is a gallery and community featuring the top artists in contemporary British studio pottery.
  • RebelsMarket is an online marketplace for alternative clothing, shoes, handmade jewelry, and accessories.
  • Rockett St George is an online interiors company offering domestic homewares from independent designers.
  • Trouva is a curated platform that connects customers with the best independent boutiques in the United Kingdom and Europe.
  • Uncommon Goods is a curated platform for unique and uncommon items
  • Wolf & Badger is a retailer and a curated platform for independent, ethical and unique fashion, homeware, and beauty brands in the United Kingdom.


The ones that got closed down or were acquired

This is the list of handmade marketplaces that didn't make it to 2023 for various reasons:

  • All Things Original
  • Artfire
  • Articents
  • Artisna
  • Artyah
  • DaWanda (acquired by Etsy)
  • Cargoh
  • Coriandr
  • Country Finest
  • Craftly/Goodsmiths
  • Designers & Makers
  • EthicalStores
  • Free Craft Fair
  • GLC Craft Mall
  • Handmade Catalog
  • Hatch.co
  • JustCustom/JustHandmade
  • madeitmyself
  • Meylah Marketplace
  • My E Hive
  • Not Mass Produced
  • PoppyTalkHandmade
  • Silkfair
  • ShopWindoz
  • Shop Handmade
  • SwankyMaison
  • Tictail (acquired by Shopify)
  • UglyBeGone
  • Withal
  • Yokaboo
  • Zibbet

Some of them have officially closed down, a few were acquired by larger platforms, the rest just went silent at some point (presumably due to a non-functional marketplace revenue model, among other reasons).

That's something to keep in mind when building your own platform. If you're curious about that, check out our Guide to Building an Online Marketplace Business.

For even more marketplace examples, see our Roundup of Fashion and Second-Hand Luxury Marketplace Platforms.

Martin Boss

Martin Boss

I'm the founder of MultiMerch and a marketplace ecommerce enthusiast.