The Online Marketplace Ecommerce Blog

We cover everything you need to know about building, launching and running online marketplaces

What features exactly does your marketplace platform need?

features blog post header

You've just spent a year of your life and a whole lot of your (or other people's) money building an online marketplace platform.

It looks perfect and offers hundreds of custom-built features for your vendors and customers.

Then, you launch – and they don't come. A few sellers that join hardly use any of your beautiful features.

What a waste, right? You wish you'd started with a simpler setup and less features. Well, read on:

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How shipping cost and speed affects conversions across marketplaces

shipping cost deliverr blog post header

Today’s e-commerce has changed dramatically from even a few years ago. Modern customers aren’t delighted by fast or free shipping – they expect it.

This is a shift largely driven by Amazon and its huge pushes to deliver products more quickly and cheaply, but it impacts e-commerce as an industry.

Understanding how shipping costs for the customer and total fulfillment speed affects conversion and sales across marketplaces will give you a better basis to understand how, where, and why you should be investing in faster and cheaper shipping.

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Mastering shipping in your MultiMerch marketplace

mastering shipping modes multimerch

Managing shipping in a two-sided marketplace can be a challenge for you as a new marketplace owner.

With MultiMerch vendor shipping, we've tried to make the process as straightforward as possible.

The upcoming MultiMerch 8.22 release introduces 4 different vendor shipping modes you can use in your marketplace:

  • flat rate vendor shipping
  • shipping rates based on cart total
  • shipping rates based on cart weight
  • per-product shipping rates

In this blog post, I'll cover how vendor shipping works in MultiMerch and what the new modes look like:

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